Mahalo Mr. Solis
Brian Solis, a truly forward thinking PR professional and co-founder of the Social Media Club, took the time and captured a lot of the same thoughts I had, yet was reluctant to post in detail when I...
View ArticleBeware of Social Media: It Does Create Change, Like It or Not
The social media flap du jour is about the Nestlé fan page on Facebook being slammed with comments about their use of unsustainable farming in Indonesia for palm oil. It’s perfect timing as I held a...
View ArticleSprout Social for Social Media Interaction and Analytics
I’ve started using Sprout Social to manage the social media for one of my client projects and I LOVE it! This is just a short post to weigh in on how much a user interface matters these days. Raise...
View ArticleBest Practices and Howto for a Twitter Hashtag Chat
Hashtag chats on Twitter are one of the best ways to meet new people, learn new things (it’s a very dynamic form of crowd-sourcing!), share your experience and build your expertise. They can be a bit...
View ArticleMindfulness and Marketing: A Conversation
If you are old enough, or you’ve studied advertising, you were raised on the seductive lure of appealing to people’s fears: fears of not being included, of not being good enough, of being lazy or dumb,...
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